ABOUT AFFY

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We Design.

We Craft.

We Adorn.

Adorning SINCE 1992

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Our Story

AFFY Jewelry has been manufacturing jewelry since 1994. We have been supplying to some of the biggest Brick and Mortar chain stores since the past 30 years. Our e-commerce journey began in 2007, when we started selling on marketplaces like eBay, and then followed by Amazon, Walmart, Etsy and many more. With thousands of satisfied customers and 10,000+ five-star reviews, our promise is to bring you stylish, on-trend jewelry that you can trust.

Empowering Stories Through Timeless Jewelry

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Mission & Vision

Our Mission

To create beautiful, high-quality jewelry that is accessible, ethically sourced, and crafted with exceptional care and precision. We are dedicated to providing outstanding customer experiences and fostering a vibrant community among jewelry enthusiasts.

Our Vision

To be a leading jewelry brand known for our commitment to quality and inclusivity. We envision a world where every individual can express their unique style through our crafted pieces, while supporting ethical practices & environmental stewardship.

The Art of Crafting Timeless Pieces

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Our Designs

In-house Craftsmanship

We use responsibly sourced materials, committed to ethical and sustainable practices.

Ethical Sourcing

We use responsibly sourced materials, committed to ethical and sustainable practices.

High-Skill Artisans

Every piece is crafted with meticulous care and precision.

Timeless Appeal

Our designs combine classic elements with modern trends.

WHAT WE HAVE ACHEIVED

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Our Proud Achievements

1M+

Orders Shipped

100%

Satisfied Customers

100K+

Satisfied Customers

50k+

Unique Designs

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Committed to a SPARKLING Future

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Our Commitment

At AFFY jewelry, We are committed to environmentally friendly practices, consistently working to minimize our environmental impact through eco-conscious methods.

We are committed to sourcing conflict-free diamonds, ensuring every gem is ethically mined and contributes to a positive impact.

Why Choose Affy Jewelry

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Product Features

Premium Quality

Crafted with high-quality materials for lasting beauty.

Fine Craftsmanship

Meticulously designed and crafted by skilled artisans.

Eco-Friendly

Made using sustainable and ethically sourced materials.

Elegant Packaging

Beautifully packaged, perfect for gifting.

Unique Designs

Stand out with one-of-a-kind pieces.

Hypoallergenic

Safe and comfortable for sensitive skin.

BEHIND affy

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Our Passionate Team

“For over 30 years, AFFY Jewelry has crafted timeless pieces that empower you to tell your story, one beautiful design at a time.

Jewelry has been a cherished tradition in my family, inspiring me to start AFFY Jewelry. Here, we celebrate self-adornment, empowering you to express your unique style and craft your own story with every piece, beyond trends or gifts."

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- HIRAL PARIKH

 FOUNDER, CEO

Jewelry for Every Story

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Accessible Style For All

Designed with wearability in mind

Our jewelry is crafted for everyday wear. We use comfortable materials and thoughtful construction techniques to ensure your Affy pieces become cherished companions, not just for special occasions.

Accessible for all budgets

We understand that everyone has different spending preferences. We offer a variety of price points, ensuring you can find an Affy piece that fits your budget without compromising on quality or design.

Built to last

Investing in your style shouldn't be fleeting. We use high-grade materials and meticulous craftsmanship to create jewelry that endures, so you can tell your story with confidence for years to come.

Wide range of sizes

Offering a variety of sizes to ensure a perfect fit for all customers.

BE UNIQUE

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Curated collections 
FOR YOU 

Lab grown diamonds jewelry 

Ethically sourced, sustainable, and brilliantly affordable

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Natural diamonds jewelry

Timeless beauty with unmatched quality and brilliance.

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Moissanite diamonds jewelry

Enchanting sparkle and exceptional durability at a great value.

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Need Assistance or have Questions? 

We’re here to help! Whether you have questions about our jewelry, need assistance with an order, or want to learn more about our commitment to quality and sustainability, our customer support team is ready to assist you.

Reach out to us
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